When the moon hits your eye like a big piece of cheese, that’s amore.
Those are definitely the wrong lyrics, but we could write a remix because Crave Brother Farmstead Cheese is using its newly launched Heart Shaped Fresh Mozzarella to spread the love this month. Available just in time for Valentine’s Day, the unique offering makes merchandising a breeze for retailers and gives consumers a fun product to jazz up their holiday spreads.
“Our new Heart Shaped Fresh Mozzarella is perfect for the holidays. It is also great for date nights, anniversaries, Mother’s Day, and more!” explains Roseanne Crave, Marketing and Sales Manager. “We use our hours-old farm fresh milk to create our decadent, pillowy Fresh Mozzarella. But most importantly, the secret ingredient is hand-crafted love.”
The special offering comes in brine and is packaged in recyclable retail cups featuring the cheesemaker’s class farmstead logo. In other words, the cheesemaker is not only sharing the love with shoppers but with Mother Earth, too.
This is the first time that Crave Brothers has introduced the unique heart-shaped item, and it plans to make it available year-round to accommodate other special occasions. While this may be the debut of the special Fresh Mozzarella shape, the supplier has a variety of other sizes of Fresh Mozzarella to cater to different uses and recipes, and it expects that the hearts will follow suit.
“With the number of days, reasons, and holidays to celebrate, this loveable item is a great addition to your deli or cheese shelf,” Roseanne continues. “This item screams, ‘I LOVE YOU AS MUCH AS I LOVE CHEESE!’ but this is also a product you can highlight year-round. An easy way to showcase it is alongside tomatoes, fruit, and other traditional Caprese salad items. It’s also a great addition in pizzas and salads to provide a visual boost!”
Nothing says, “I love you,” quite like fresh, delicious cheese. So, play Cupid and help share the amore this February with Crave Brothers’ unique Heart Shaped Fresh Mozzarella.