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Divina’s Regeneratively Farmed Specialty Products

Divina’s Regeneratively Farmed Specialty Products


NEW YORK, NY
Friday, January 17th, 2025

FOODMatch’s signature brand, Divina, has begun to roll out “Regeneratively Farmed” claims on many of your favorite Divina olives, antipasti, and spreads. This is paired with a QR code that will provide information on the specific regeneratively-farmed ingredients that are a part any given product. Many products with the regenerative claim have already hit shelves, and FOODMatch anticipates that will continue into the first few months of the new year. The first round of verification includes over 40 Divina products.

Join Divina as they exhibit during the Winter Fancy Food Show in Las Vegas at Booth #3231. Interested show attendees are encouraged to stop by the FOODMatch booth to see the new labels in person.

FOODMatch’s signature brand, Divina, has begun to roll out “Regeneratively Farmed” claims on many of consumers' favorite Divina olives, antipasti, and spreads

FOODMatch defines the practice of regenerative agriculture as the use of farming techniques that nourish the soil and benefit the surrounding ecosystem, including the insects, animals, and people living on or around the farmland.

According to the press release, FOODMatch works directly with the farmers, so when a regenerative claim is made for a Divina product, that means that all or most of these core regenerative principles have been vetted and are true for the given ingredient: supports biodiversity, minimizes soil disturbance, maintains responsible planting and harvesting practices, minimizes chemical inputs, utilizes responsible water management, and validates soil health through soil testing.

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