Where culinary passion meets business opportunity
Simple done right
Ficacci Olive Company's Giuseppe Ficacci Talks Consumer Demands and Recent Portfolio Expansion

Ficacci Olive Company's Giuseppe Ficacci Talks Consumer Demands and Recent Portfolio Expansion


CASTEL MADAMA, ROME, ITALY
Thursday, February 29th, 2024

We here at Deli Market News love seeing the specialty sector grow with each inventive product brought to market. As we recently reported, Ficacci Olive Company has expanded its authentic Italian specialty portfolio with the extension of its cutting-edge PaperTray® lineup, in addition to its unique Gourmet Appetizers® line.

Giuseppe Ficacci, Marketing Manager and Sales Director, Ficacci Olive Company“Ficacci believes in sustainable nutrition as well as healthy products that not only taste good but feel good. This also adds value for consumers who are becoming more and more sensitive to their wellness and protecting the environment,” shares Giuseppe Ficacci, the company’s Marketing Manager and Sales Director.

The eco-friendly component of the product is a draw to today’s earth-conscious consumer, as the paper packaging is 100 percent recyclable. The innovative, ready-to-use format offers a highly coveted level of convenience and quality, lending itself to a variety of eating occasions.

With the addition of this item, Ficcaci aims to elevate the flavor of a beloved appetizer while prioritizing gourmet quality and eco-friendliness.

Ficacci Olive Company has expanded its authentic Italian specialty portfolio with the extension of its cutting-edge PaperTray® lineup, in addition to its unique Gourmet Appetizers® line

“Our Italian quality and offer make a difference in the specialty category,” Giuseppe adds. “Additionally, in the table olive industry, our PaperTray line is the first to be introduced in recyclable packaging on the market.”

The latest addition to the company’s lineup is the Mediterranean Olive Platter, which features a tray with three separate compartments holding different types of pitted olives: Castelvetrano, Kalamata, and an Italian Olive Mix with Sweet Peppers. The product’s paperboard packaging is made from 89 percent paper, adding to its eco-friendly features.

Ficacci Olive Company believes in sustainable nutrition as well as healthy products that not only taste good but feel good

Also shaking up the specialty space is Ficacci’s Gourmet Jarred Antipasti line. Nine gourmet Italian specialties make up this delicious lineup, including:

  • Bruschetta Spreads – Spicy Bomb, Black Olive, and Garlic

    Grilled Veggies – Peppers, Mushrooms, Borettane Onions, and Artichokes

    Italian Specialties - Sundried Tomatoes, Grandma’s Asparagus

The Gourmet Appetizers® are available in charming, 10.2 oz glass jars and are crafted using carefully selected, high-quality ingredients.

Stay tuned as Deli Market News continues to bring you more portfolio insights.

Ficacci Olive Company
Topics: