Hailing straight from 14,000 small Irish family farms, Kerrygold's latest launch, the 1LB Butter Sticks, has emerged as a top category innovation. This new format, available in salted and unsalted varieties, brings a larger, more versatile option to the United States market.
“We're doubling down on the love our fans have for Kerrygold butter by doubling the number of sticks in these packs,” said Lauren Arffa, Head of Innovation at Ornua Foods North America. “We know consumers have been craving a 16 oz size butter from Kerrygold, and we're thrilled to provide a solution for them with our 1LB sticks—the No. 1 category innovation this past year.”
This new format not only meets consumer demand for larger butter quantities but also reinforces Kerrygold’s reputation for delivering premium-quality, all-natural dairy products.
Kerrygold’s new 1LB Butter Sticks feature four 4 oz sticks per 16 oz box, offering a convenient and all-natural butter choice for baking, cooking, and serving.
According to a press release, Kerrygold’s 1LB Butter Sticks stay true to the brand's commitment to high-quality, natural dairy products. The butter continues to be crafted by cooperative ownership, which helps preserve traditional farming practices.
Made from the milk of Irish grass-fed cows, the butter is free from artificial flavors or preservatives. The rich, golden color and creamy texture result from the milk’s high beta-carotene content, derived from the lush Irish grass that Kerrygold cows graze on year-round.
The 1LB Butter Sticks are poised to continue making waves in the category with its expanded offering.
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