As retailers continue to fiddle with new concepts, smaller convenience store formats are becoming a popular option. Meijer is throwing its hat into the new-concept ring, announcing the upcoming opening of its Woodward Corner Market. The new store will be led by Natalie Rubino, Store Director at the Meijer Supercenter on Coolidge in Royal Oak, Michigan.
"I live and breathe this community already, but I'm really enjoying the opportunity to connect with it even more," said Rubino, who has been with the company since 2015. “I am honored to lead Woodward Corner Market and share its hyperlocal offerings and tremendous value in a community I call home."
According to a press release, the Woodward Corner Market will stand at 41,000 square feet and will focus on offering its customers a unique shopping experience. This is not dissimilar to Meijer’s first small format store, Bridge Street Market, which opened in Grand Rapids, MI, last April.
Woodward Corner Market will also feature:
"After the success of Bridge Street Market, we are excited to continue providing new ways to serve our communities," said Justin Stricklen, Director of Market Format Stores for Meijer. "We are excited about the impact Woodward Corner Market will make on the community, this Royal Oak development and on Meijer."
Rubino added, “I am excited to lead a great, independent team that will focus on helping our customers. We will be able to make quick decisions to accommodate in-the-moment customer requests."
Keep reading Deli Market News for all the latest in retail innovations.