Publix is seeing more growth in its home state as it continues building out its expansion plan. The Florida-based grocer’s GreenWise Market banner recently opened a new store in Fort Lauderdale, Florida, located on the ground floor of The Main Las Olas building.
“We took all of the things our customers love about GreenWise Market and put them in a centralized downtown location,” said President Kevin Murphy. “We look forward to sharing our unique atmosphere and products with our customers who live and work in this busy urban neighborhood.”
The new store features foods for health-conscious and gourmet foodies alike. According to the press release, the specialty, natural, and organic store includes carefully curated products and experience zones that highlight fresh and local offerings.
In addition, the new GreenWise location features a mural by local artist Steven Teller, which depicts a variety of tropical plants common to South Florida. This is the banner’s eighth location and the sixth for the state. The 27,758-square-foot store is the first GreenWise Market to be located in a multi-use high-rise building.
Where will we see GreenWise Market target next? Deli Market News will keep a pulse on the retail newswire.