Sourdough Enzo Launches Specialty Sourdough Starter Kit; Rachel Pardoe Comments

Home baker Rachel Pardoe, better known to the social media community as Sourdough Enzo, which has a massive following on platforms from Instagram to YouTube, has launched her first-ever sourdough starter kit designed to help other home bakers elevate their sourdough skills.

“I developed this kit with really high-quality, professional grade tools that I use myself along with my own personal starter,” says Rachel Pardoe, founder of Sourdough Enzo, in a recent press release. “Sourdough can be kind of intimidating and this kit takes the guesswork out of the process while providing home bakers with beautiful, functional tools to help them succeed in their sourdough endeavors.”

Early into her sourdough journey, Pardoe fell in love with the creative process of sourdough scoring, which is the design technique that results in artistic sourdough almost too beautiful to slice. After learning a variety of techniques and processes through hundreds of online videos, she took to social media herself and quickly garnered a large following for her stunning scoring as well as recipe idea posts. Eventually, she branched out to naturally leavened bread in all its forms. In 2022, one of her videos went viral and her success has been skyrocketing ever since.

In 2024, she took her idea of developing a sourdough starter kit from concept to reality, launching the Sourdough Enzo Artisan Sourdough Bread Kit that includes all the necessary materials home bakers need to create their own sourdough masterpieces. This premium sourdough kit, which is ideal for both novice and experienced bakers, includes:

• A lab-dehydrated starter cultivated from Pardoe’s personal starter (Sourdough Enzo). This reliable starter features a balanced composition of yeast and bacteria and is easy to reactivate.
• An eco-friendly reusable bowl cover from Wild Clementine Co.
• A handcrafted lame from Wire Monkey, for perfect scoring every time.
• A professional-grade oval-shaped rattan banneton with premium linen liner for optimal proofing.
• A high-accuracy digital scale.
• A pair of functional stork scissors with sharp precision edges for decorating.
• A custom-designed bench scraper.
• Instructions on how to rehydrate the Sourdough Enzo starter.

The Sourdough Enzo Artisan Sourdough Bread Kit begins at $177++ (USD). It is available for order via www.sourdoughenzo.com and ships to addresses within the U.S. and Canada.

Sourdough enthusiasts can follow Sourdough Enzo on Instagram, YouTube, Facebook and TikTok, where Pardoe shares videos, recipes, tips, scoring styles and more.

For more about Sourdough Enzo or to order the Sourdough Enzo Artisan Sourdough Bread Kit, visit www.sourdoughenzo.com.