Ever dreamed of the U.S. pioneer days, milking, churning, and living off the land to produce the most delectable dairy? You can meet the pioneers, explorers, and dreamers from ten Wisconsin dairy companies this week at New York’s Summer Fancy Food Show, as the January victors of the Winter Fancy Food Booth Contest return to showcase multiple teams that make the state such a strong cheese community.
“Wisconsin Cheese is perfect for people who are looking for fresh, local, and natural foods,” said Suzanne Fanning, Dairy Farmers of Wisconsin Senior Vice President and Chief Marketing Officer for Wisconsin Cheese, in a press release. “We encourage them to look for the Proudly Wisconsin Cheese™ badge on packaging nationwide and learn the stories of Wisconsin’s Master Cheesemakers, which we proudly celebrate this year with the 25th anniversary of this unique program. The program along with the talented, innovative cheesemakers across our state are committed to perfection—which is one of the reasons that Wisconsin consistently wins so many awards.”
This year’s booth will include:
Feeling extra cheesey? You can see a portion of the World’s Largest Cheeseboard, which broke the Guinness World Record in August of 2018.
The Wisconsin Cheese team’s achievement made global headlines, including Food & Wine, FOX News, Thrillist, and Late Night with Seth Meyers. Adding to this, the same team won a Gold REGGIE Award from the Association for National Advertisers last month.
Need further incentive? New York-based Certified Cheese Professional Elena Santogade has Wisconsin roots and will provide interactive cheese-tasting experiences at 11 a.m. and 2 p.m. today, June 24, showcasing how sight, smell, and taste are used to distinctly assess cheese.
It will all be at booth #1048, where staff of Dairy Farmers of Wisconsin will be ready to meet with buyers and distributors to discuss supporting retailer efforts to drive sales through multi-channel programming and materials.
For more from the show floor, keep checking in with Deli Market News.